It takes courage to be an entrepreneur. Guilherme Correa, a sustainable entrepreneur from Brazil, is a quintessential example of an intrepid entrepreneur who deserves the attention and support of like-minded entrepreneurs across the globe. Although his home country has abundant solar resources, he saw that Brazil was not a leading country in solar development. … Read the rest toolTips('.classtoolTips0','A person (or persons) who creates a new business, organization, or other enterprise with the intention to make the world more sustainable.');The post Solar Energy Potential in Brazil appeared first on The Heart of Waraba. via The Heart of Waraba https://heartofwaraba.com/en/solar-entrepreneur-in-brazil/
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“Eureka!” exclaimed Archimedes when he stepped into a tub of water. The great ancient mathematician suddenly understood the volume of water displaced equals the volume of the object submerged. Eureka is Greek for “I found it. Entrepreneurs know well the thrill of a Eureka moment. But entrepreneurs also know the frustration when new ideas are elusive.… Read the rest The post Four Types of Innovators at the Idea Factory – Which Are You? appeared first on The Heart of Waraba. via The Heart of Waraba https://heartofwaraba.com/en/innovation-and-the-idea-factory/ IntroductionMeet Mary Rose Zawedde, the first featured entrepreneur in a series of blog posts that University of North Carolina at Asheville students are creating for The Heart of Waraba. As a young girl living in Uganda, Mary Rose lost both her parents and had to forge her own path, finding creative ways to pay her tuition and finish her education.… Read the rest The post Uganda’s Seeds of Sustainability appeared first on The Heart of Waraba. via The Heart of Waraba https://heartofwaraba.com/en/ugandas-seeds-of-sustainability/ Believe it or not, a group of flies is a “business.” I have always been drawn to collective nouns, and this insight about flies inspired the following parable: Fly had a business idea. He wanted to create a great place for insects to congregate. Fly and his business partner, Beetle, knew that to attract a swarm of clients, they needed a fabulous and fetid company culture. So Fly and Beetle talked about culture. They planned. They strategized.… Read the rest toolTips('.classtoolTips0','A person (or persons) who creates a new business, organization, or other enterprise with the intention to make the world more sustainable.');The post The Entrepreneur’s Secret of Bees and an Easy Company Culture appeared first on The Heart of Waraba. via The Heart of Waraba https://heartofwaraba.com/en/the-entrepreneurs-secret-of-bees-and-an-easy-company-culture-%ef%bb%bf/ Roar of the Sustainable EntrepreneurSustainable Entrepreneurship is a global phenomenon that behaves like a mouse even though it has the power of a lion. The concept of sustainable entrepreneurship is lumped with and swallowed up, like a little mouse, into more general categories such as social entrepreneurship, impact investing, and sustainable business.… Read the rest toolTips('.classtoolTips0','A person (or persons) who creates a new business, organization, or other enterprise with the intention to make the world more sustainable.');The post The Three Competitive Advantages of Sustainable Entrepreneurship appeared first on The Heart of Waraba. via The Heart of Waraba https://heartofwaraba.com/en/the-three-competitive-advantages-of-sustainable-entrepreneurship/ I’ve worked hard to position myself as an expert. I co-run a marketing agency and I strive constantly to stay up on the latest developments in that space. And, let me tell you, that space changes at a dizzying speed. Prior to running a marketing agency, I started, ran and sold a company that retrofits existing buildings for energy efficiency, utilizing techniques and materials not available when the buildings were originally built.… Read the rest The post Writing about Marketing Sustainability Is Harder Than It Should Be appeared first on The Heart of Waraba. via The Heart of Waraba https://heartofwaraba.com/en/marketing-sustainability/ |
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